151: How to Scale a Handmade Business with Katrina Bell

Do you hand-make items with the dream of selling them one day?

Or are you already running a handmade business and are wondering how to scale it so you can support your family, finances, and life goals without sacrificing your time? 

In today’s episode, we’re chatting with Katrina Bell from The Copper Bell, a 6-figure candle company, about scaling and growing a handmade business.

In this episode, you’ll learn:

  • The “it’s worth trying, regardless” mentality
  • The power of asking and the power of leveraging business relationships
  • What to consider when starting a handmade business
  • How to price your products so your business can grow
  • Embracing yourself and showing up authentically in your business makes everything easier
  • 3 things you need to scale your handmade business
  • Following the path of shoulds, inevitable mistakes, and lessons learned
  • Tips for nailing email marketing like Katrina does


Katrina is an accidental entrepreneur who’s scaled a handmade candle business out of her home office and into a production studio. After a layoff in late March 2020, Katrina took her brand-new side hustle to full-time career. Through authentic relationships and a candid look into her business, Katrina has grown The Copper Bell into a 6-figure business. She loves cold coffee, sarcastic jokes, and connecting with other small business owners on Instagram and TikTok.



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“I started low, right, I started undercharging for my things. And then you can always increase your prices. People are scared of that too. Yes, it’s okay to do a price increase, especially as the cost of things continues to rise for you.”

“My brand has ended up being so much of me too, like such an extension of me that it just feels really natural and easy then to show up. I don’t have to think too much about how should I word this or how should I show up in the video or any of that kind of stuff, because it’s just me, right?”

“There’s nothing wrong with failure. Literally, everybody fails at something at some point, probably frequently. They’re just little mistakes or little things that didn’t go the way that you thought they were gonna go.”



Instagram: @the.copper.bell

TikTok: @thecopperbell

Website: thecopperbell.ca



TikTok:  @thatlauraaura

Instagram: @thatlauraaura

Website: LauraAura.com



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