19 Apr 113: Build an ad strategy with the content you already have with Flairst
You’ve seen ads pop up on your Facebook and if you’re anything like me, they’ve worked a time or two (those damn shirts get me every time). You’ve considered running ads in your own business and have probably even thrown 20 bucks in to see what happens – but then felt overwhelmed by the options and questioned whether or not they work.
Today, we’re talking with the best friend duo from Flairst about creating an ad strategy that works with the data that you already have.
In this episode, you’ll learn:
- What makes a business remarkable to scale
- Common signs a business is ready to scale
- The concept of funnel optimization
- The difference between paid ads vs organic marketing
- How to build an ad strategy that converts
BFFs and business soul sisters, Jessica and Amy are authentic, all-in marketing masterminds and moms who are passionate about supporting business owners.
Jess and Amy spent their careers working with a variety of brands, companies, entrepreneurs, and numerous business owners looking for help to scale their brands. They’ve been learning and growing, ever aware of the constantly changing digital world so their clients can leverage the know-how and take their business to the next level.
RESOURCES FROM THIS EPISODE
To grab the resources mentioned inside the episode, go to: lauraaura.com/resources
Planoly is a social media planning and scheduling tool, head to lauraaura.com/resources and click on the Planoly link to start your free trial.
NOTEWORTHY QUOTES FROM THIS EPISODE
“You are getting enough data and you have the budget, that is when you can really blow up with social media advertising.”
“Social media advertising is a game.”
“When you are ready to scale a business, what got you to where you are is not going to get you to where you want to be. ”
“Risk is definitely a part of entrepreneurship or business.”
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CONNECT WITH LAURAAURA
THANK YOU, GUTSY TRIBE!
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